• landing-page-what-is-it

What is a Landing Page?

Why is it a Must for Your Business in 2017?

According to the MarketingExperiments Blog, only 22% of businesses are satisfied with their website’s conversion rates. However, there are many tools available to help you convert your visitors, of which landing pages perform the best.

What is a Landing Page?

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A landing page is a page upon which an internet user will land after clicking on an advertising link.

This page must be implemented in synergy with your other marketing efforts, such as emails, banner ads, advertising on social networks or search engines. These aforementioned efforts are geared to generate visitors to your website. Whereas the landing page serves to convert them into leads, then into customers. This is why it is